Coachella.com 2nd Stage
Now that we had the website in its infancy, we decided to work with the data that was being provided by the end users. This included how many people wanted to view certain artists. Places that the users were going to be in the venue, along with other information that was very informational to sponsors, vendors, and event co-ordinators alike. Working with heavenspot.com we were able to get this portion started in its infancy.
With the coachooser in place, we could gather a large array of information from what type of people were interested in, how to update them when the shows were going to begin, helpful hints before the event (ie using their facebook information to see which liked artists in their facebook account was performing and what date, and whether there would be time to see favorite artists performing at the same time). Set lists weren't available so we had to go on the fly with this system. I know it's tough remembering all the artists, especially with just a paper map, so we went with a simple system that would allow users to be able to be notified via app so that there wouldn't be any slipups with their lineups or missed performances.
Later we gathered information about photos for the following weekend so that we could get a better idea as to who would be the most important performers, lines for bathrooms, etc. With coachella, it always sells out, so there really were no issues with people available, but more along the lines of how to disperse people to get the most out of the event for those who really truly wanted to see their favorite performers.
Overall, it's a clustering system that allows people to see where their friends are, who's most interested in a particular band, and scheduling based upon that. It also helps that the forum was built in so that people could talk and share their line ups with other users, along with adding friends to facebook, etc.
Last.fm has a similar system in place (http://thenextweb.com/insider/2012/04/13/last-fm-predicts-the-most-popular-acts-heading-into-coachella-with-its-scrobbling-data/) along with eventful.com (signup and click on import playlist), and we tried to implement playlists used in itunes/last.fm/etc. but ran out of time. Overall the system was a fun one to work on, but had some nuances that created a slew of unwanted data gathering issues, but overall was a great start for updating in the later years.
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